Planters First Bank has raised $25,000 for the American Cancer Society with the help of local residents, businesses and the Discover® Community Cares initiative powered by the Discover® Global Network. The American Cancer Society is a nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem. They provide everything from emotional support to the latest cancer information for those who have been touched by cancer. They fund and conduct research, share expert information, support patients, and spread the word about prevention. All so you can live longer — and better.
The $25,000 amount was raised through Community Cares, a charitable initiative run by Discover Global Network, the global payments network of Discover Financial Services. The initiative lets bank customers route corporate donation dollars to charitable organizations— without any additional spending. Donations were accumulated when Planters First Bank customers completed specific tasks, such as visiting a bank-affiliated website and liking posts on social media. The program also allowed local businesses to give back to the community. Businesses who started accepting Discover® Debit had a $250 donation made on their behalf when they processed their first payment from a Planters First Bank Discover Debit card.
Planters First Bank has a long history of community support and they chose to partner with the Discover Global Network Community Cares initiative because it allowed their customers to get involved and helped them raise $25,000 for the American Cancer Society in just a matter of weeks.
ABOUT DISCOVER® GLOBAL NETWORK
Discover® Global Network, the global payments brand of Discover Financial Services, processes millions of cardholder transactions each day. With industry expertise, innovative technology, and a closed-loop infrastructure, Discover Global Network provides effective, customized solutions that evolve as needs change. Discover Global Network has alliances with more than 10 payments networks around the world, and is led by three Discover businesses: Discover network, with millions of retail and cash access locations; PULSE®, one of the nation’s leading ATM/debit networks; and Diners Club International®, a global payments network with acceptance in more than 190 countries and territories. For more information visit DiscoverNetwork.com. Discover® and the Discover Acceptance Mark are service marks used by Planters First Bank under license from Discover Financial Services.