Planters First Bank has partnered with 13WMAZ to promote our customers, our bankers, and our capabilities to viewers throughout Middle Georgia. This partnership with 13WMAZ, as one of the leading tv stations in Middle GA, features several commercials that highlight our business customers such as Jim Marshall from Southern Bridle Farms and our dedicated commercial bankers. Since we value our customer relationships, we have decided to highlight their businesses through this medium. Additionally, we have focused on our greatest asset and our true differentiator which is our great bankers throughout Middle Georgia.
The Planters First Bank commercials will be featured on 13WMAZ, through streaming services such as Sling and Tubi, and through local online advertising. Additionally, we are excited to share that our commercial will be featured during the Super Bowl on February 7th in our local markets. To promote this featured advertisement, we are running a contest to see who will be the first to identify the business owner in the commercial. See here. Our commercials will be loaded to our YouTube page and will be used on our website, social media pages, and targeted email communications throughout 2021.
When asked about the partnership, Dan Duchnowski, Chief Deposit Officer and Chief Marketing Officer at Planters First Bank had the following to say, “We feel that this form of advertising will allow us to gain name recognition while promoting some great businesses throughout the area. Additionally, it allows us to highlight our greatest assets, our bankers. This partnership allows us to quickly and easily demonstrate how we have helped existing customers and how can help others in target markets. We appreciate our partnership with 13WMAZ and Jim Marshall as we launch this exciting strategic marketing initiative.”
About Planters First Bank: Founded in 1896, Planters First Bank, the 8th oldest financial institution in Georgia, is headquartered in Cordele, Georgia, and operates seven full-service locations throughout Middle Georgia. In February 2021 Planters First Bank will celebrate its 125th Anniversary.
|About 13WMAZ: 13WMAZ is owned and operated by TEGNA Inc., an innovative media company that serves the greater good of its communities. Across platforms, TEGNA delivers relevant and trusted content by telling empowering stories, conducting impactful investigations and providing innovative and unparalleled solutions for advertisers through TEGNA Marketing Solutions. For more information, visit www.TEGNA.com.|
|About Southern Bridle Farms: Southern Bridle Farms includes two premiere locations in Perry, GA for weddings, receptions, or special events. These properties include The Retreat and the The Cedar Barn of Southern Bridle Farms.|
For additional information, contact:
Chief Marketing Officer